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ART OF SALES 2, 3.04 (V) Creating an "Objections Matrix" Worksheet

3.04 (V) Creating an "Objections Matrix" Worksheet

The best way to be ready to handle objections is to build your objections matrix. This sales tool is made up of three things. First, you write down the six, eight, 10, 12 objections you anticipate throughout your sales process. Second, you write down two or three clarifying questions that you can use to truly understand each of those objections. And third, you write down your response, the answer. Once you've done this, you've created your objections matrix and you're ready to go.


3.04 (V) Creating an "Objections Matrix" Worksheet

The best way to be ready to handle objections is to build your objections matrix. This sales tool is made up of three things. First, you write down the six, eight, 10, 12 objections you anticipate throughout your sales process. Second, you write down two or three clarifying questions that you can use to truly understand each of those objections. And third, you write down your response, the answer. Once you've done this, you've created your objections matrix and you're ready to go.