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Impact Theory, The Secret to Making Powerful Friends | Jordan Harbinger

The Secret to Making Powerful Friends | Jordan Harbinger

I think one of the the other key psychological concepts that people should focus on more is the idea that you can practice something

deliberately

So you have to deliberately practice the weaknesses and make them as strong as you can

While also practicing your strengths and making those the top of your performance. Most people are too lazy to do that

They just want to practice everything or they don't want to even bother to figure out which piece is the most important

Everybody welcome to another episode of impact theory our goal with this show and company is to introduce you to the people and ideas that

Will help you actually execute on your dreams. All right

Today's guest is a former Wall Street lawyer who gave it all up to pursue a life of meaning

Following his love for learning instead of chasing money

He co-founded a podcast and Academy called the art of charm back in

2006 long before podcasting and online courses were a thing and he methodically built it into a

seven-figure business and one of the most dominant podcasts on iTunes

Before leaving to start something new his interview show received more than 4 million downloads per month and his new podcast

Which he just started from scratch recently has already received more than a million downloads in the first three weeks alone

And it's no surprise giving how hard this guy works and how damn interesting he is

He speaks five languages including Mandarin Chinese and Serbian. He used to run a business giving tours of North Korea

He's been kidnapped twice on two different continents and in high school

He was an exchange student in the former Soviet stronghold of East

Germany his company and interests have led him to study some of the most successful people in the world

And from that he's created a playbook on social dynamics that has made him one of the most sought-after speakers and coaches in the world

His work has been presented in Silicon Valley at mega companies such as Google Apple

Twitter and Square and he's given talks on security social engineering and psychology at places such as blackhat

Def Con and Harvard Business School

Additionally Forbes named him one of the 50 best relationship builders

Anywhere and heat magazine paralleled him to one of the best interviewers in modern era

so

Please help me in welcoming the former phone hacker. And now host of the Jordan Harbinger show Jordan Harbinger.

I am stoked to have you on the show dude, you are the master of introductions

I would if I didn't know who you were introducing, I would have been very excited to hear from that person that person

Yeah, they're gonna be here today. Oh good. I'll stick around exciting what's crazy is

How many weird things you've done? Yeah, like the the North Korea, that, in my notes

I literally wrote "what the fuck" like I had to go back and like listen to that again

I'm like he actually gave tours in North Korea. How does one end up giving tours in North Korea?

That's what my mom wanted to know, too

Of course. Wait, how does that happen?

are you sure this is allowed a long time ago when I was in law school a

Friend of mine kept telling me about Turkmenistan and how weird this place was and how they had this crazy dictator

that was renaming the calendar months and everything and

Built an ice palace in the middle of the desert and I thought what a weird guy. So that's for sure interesting

But the thing I really want to know is what makes you when your friend goes. Oh, there's an even crazier dictator. What?

Yes, you've moved towards that. That's a good question

I think anything that's really esoteric or forbidden was always appealing to me when I was a kid. So you mentioned former phone hacker

Totally great reference because that was me when I was a kid

Opening up those green boxes on the side of the road where you needed a special wrench to get it and I thought they don't

Want people to open this you need a special wrench?

I'm gonna figure out how to open this and I open it and there's all these little screws with wires attached to him and

I see the lineman with his little orange handset clip and alligator clips on there and I went and got

one of those things and

Started to play with it in the green box and I was listening to people's phone calls when I was 13

And I thought this is something I'm not supposed to do that

Theoretically doesn't hurt anyone. So I like that and

now as an adult

I realized that I still have that

bit of code that says people kind of don't want you to do that and I go

Oh well in that case, it's more appealing

So it's a little bit of a rebellious streak

But I'm more interested to learn wipe people are trying to keep something a secret

Then I am about breaking the rule itself if that makes sense, totally

So this whole like lifeless ordinary thing, is that something that you cultivate?

Intentionally like so I know the story you're a lawyer on Wall Street at the time of the collapse, and so

It there was a natural out if you wanted to take it

But I don't feel like you took it because there was a natural out it would have been easy enough for you to do something

That was still centered around lobby

You don't you start something that at the time would have been so beyond counterintuitive like in 2006, I'd listened to exactly zero podcast

Yeah, I don't even know if I'd ever heard the word podcast

I don't think people listening today really understand like it didn't really exist back then no

So, how did you.. Why did you get into that?

Right, so in college, I had to outwork everyone which is easy because in college everyone's just drinking partying

So I out worked everyone that was my competitive advantage

But then I got to Wall Street and everyone was really hardworking and really smart and I thought okay

We can all work 20 hours a day seven days a week

How do I make myself smarter in a timeframe that's short enough for me not to get fired because I had hard core imposter syndrome

Whereas like they're gonna figure out I don't belong here

I'm gonna get fired then I'm gonna be out of luck

And I have all this debt from law school. So I decided to work on this sort of secret third path

which well

Actually, I wanted to work from home so that nobody could see how much I didn't belong at this Wall Street firm

There was a partner that always worked from home

And eventually I caught up with him and I said "hey you're never in the office. Do you just work from home a lot?"

He actually explained well sometimes but I usually get business

I generate the business for the firm by creating and maintaining relationships and that was really interesting to me

So I asked him how that was done and he explained

Look, I'm friends with these people and they throw us deals and I don't even worry about my billable hours

I just bring in deals and get Commission based on that so I dedicated my life to learning how to create maintain

Relationships, because that was my only hope that was my secret third path not outwork everyone

I was already working as hard as I could not try to make myself smarter in some way and

you're dealing with real natural talent and hard work with some of these other people that were at my level, but

Nobody was thinking about networking in relationships. We all thought well we stay here long enough

We put our time in dot dot dot senior associate or partner Country Club network

That's how that worked in my head at age 25

That's not how that works. You build that network the entire time

Deliberately, ideally and then you have those relationships

That are valued enough to make you a partner or get you to the top of the law game or any game

So I decided to focus on that thinking if I work on this

I'll probably have five years before any of my

Colleagues even think about this as a skill set and that time advantage will allow me to master the networking and relationship development skill set

That I need to not get fired. Maybe make partner stay at the top of the game

So I focused on that

Skill set and that was what we were talking about at

Bars, and at meetings and things like that and other people wanted to learn these skills too because they started noticing

Some of the rewards that were coming from it. I would never wait in line at a bar

I would never pay for any food or drinks when I went out

I always seemed to know everyone I was with different friends all the time

So bartenders doormen everybody knew who I was and that

Was appealing to younger guys, and girls for that matter, back in college

But it was really useful in the working world

So when I finally started to teach these skills on the side

I was having the same conversation every

night six nights a week because I was going out trying to work on these skills and I started burning those conversations to CDs and

Eventually a friend of mine said, you know

You might not have to carry a pocket full of crappy burned at home CDs if we can figure out how to distribute these

mp3 files in another way

there was no way to do that back then and then we found out about

Podcasting and at the time there were 800 shows in iTunes

There are about 350-400,000 now and that's what we did

we started uploading our conversations to a server and listing them in iTunes and

The first couple days we had 24 downloads and couple of them were from South Africa and that's when the light bulb went off that

there's something here that

Nobody's really paying attention to if I can have a conversation

with my friend in his basement or living room and that

Can go to South Africa an hour later and someone can email us and say hey, I tried this and it worked

We have a new concept here. Remember YouTube did not exist. I think it was like video Wiz or something, right?

so it was like this small niche nerd community of people that knew about podcasting and

That's what we started building from there, and we just thought this isn't a business. It's a hobby

we went on with our lives and

Then one day we checked our numbers months and months or years later and we went this is a real snowball

There's really an audience here. Now was that when you were still at the law firm or yes?

yeah, I was working at the law firm and then

actually sort of moonlighting because a

Couple friends of mine said hey, I'm doing this show on Sirius XM satellite radio a couple blocks from your office

I don't want to drive up and make it because there's too much traffic

Can you just do my slot on the show is the guest?

So I show up to Sirius XM satellite radio and I go hey

I'm here to talk about someone else's book and I get up there and they're like you didn't write the book No

The Secret to Making Powerful Friends | Jordan Harbinger Das Geheimnis, mächtige Freunde zu finden | Jordan Harbinger The Secret to Making Powerful Friends | Jordan Harbinger El secreto para hacer amigos poderosos | jordan presagio Il segreto per farsi degli amici potenti | Jordan Harbinger 강력한 친구를 사귀는 비결 | 조던 하빈저 O segredo para fazer amigos poderosos | Jordan Harbinger Секрет создания сильных друзей | Джордан Харбингер Hemligheten bakom att skapa mäktiga vänner | Jordan Harbinger Güçlü Arkadaşlar Edinmenin Sırrı | Jordan Harbinger 结交强大朋友的秘诀|乔丹先驱者

I think one of the the other key psychological concepts that people should focus on more is the idea that you can practice something Ich denke, eines der anderen psychologischen Schlüsselkonzepte, auf die sich die Leute mehr konzentrieren sollten, ist die Idee, dass man etwas üben kann Creo que uno de los otros conceptos psicológicos clave en los que la gente debería centrarse más es la idea de que puedes practicar algo Я думаю, что одной из других ключевых психологических концепций, на которой людям следует сосредоточиться, является идея о том, что вы можете практиковать что-то.

deliberately преднамеренно

So you have to deliberately practice the weaknesses and make them as strong as you can Man muss also bewusst die Schwächen üben und sie so stark wie möglich machen. Así que tienes que practicar deliberadamente las debilidades y hacerlas tan fuertes como puedas. Таким образом, вы должны сознательно практиковать слабые стороны и делать их настолько сильными, насколько это возможно.

While also practicing your strengths and making those the top of your performance. Most people are too lazy to do that Gleichzeitig sollten Sie Ihre Stärken trainieren und diese in den Vordergrund Ihrer Leistung stellen. Die meisten Menschen sind zu faul, das zu tun Mientras practicas tus fortalezas y las conviertes en la parte superior de tu desempeño. La mayoría de la gente es demasiado perezosa para hacer eso. Одновременно практикуя свои сильные стороны и делая их главными в своей работе. Большинство людей слишком ленивы, чтобы делать это

They just want to practice everything or they don't want to even bother to figure out which piece is the most important Solo quieren practicar todo o ni siquiera quieren molestarse en averiguar qué pieza es la más importante.

Everybody welcome to another episode of impact theory our goal with this show and company is to introduce you to the people and ideas that Todos bienvenidos a otro episodio de la teoría del impacto. Nuestro objetivo con este programa y compañía es presentarles a las personas y las ideas que

Will help you actually execute on your dreams. All right Te ayudará a ejecutar tus sueños. Está bien

Today's guest is a former Wall Street lawyer who gave it all up to pursue a life of meaning

Following his love for learning instead of chasing money Seiner Liebe zum Lernen folgen, statt dem Geld hinterherzujagen

He co-founded a podcast and Academy called the art of charm back in Er war Mitbegründer eines Podcasts und einer Akademie mit dem Titel "The Art of Charme" im Jahr Co-fundó un podcast y Academy llamó al arte del encanto en

2006 long before podcasting and online courses were a thing and he methodically built it into a 2006, lange bevor es Podcasts und Online-Kurse gab, und er baute es methodisch zu einem

seven-figure business and one of the most dominant podcasts on iTunes siebenstelliges Geschäft und einer der wichtigsten Podcasts auf iTunes 七位数的业务和 iTunes 上最主要的播客之一

Before leaving to start something new his interview show received more than 4 million downloads per month and his new podcast Bevor er aufbrach, um etwas Neues zu beginnen, wurde seine Interviewshow mehr als 4 Millionen Mal pro Monat heruntergeladen und sein neuer Podcast

Which he just started from scratch recently has already received more than a million downloads in the first three weeks alone Das Programm, das er vor kurzem ganz neu gestartet hat, wurde allein in den ersten drei Wochen bereits mehr als eine Million Mal heruntergeladen El que acaba de empezar desde cero recientemente ya ha recibido más de un millón de descargas solo en las primeras tres semanas. 他最近刚从头开始的游戏仅在前三周就已经获得了超过一百万的下载量

And it's no surprise giving how hard this guy works and how damn interesting he is Und das ist keine Überraschung, wenn man bedenkt, wie hart dieser Typ arbeitet und wie verdammt interessant er ist Y no es de extrañar lo duro que trabaja este tipo y lo jodidamente interesante que es.

He speaks five languages including Mandarin Chinese and Serbian. He used to run a business giving tours of North Korea Er spricht fünf Sprachen, darunter Mandarin-Chinesisch und Serbisch. Er hat früher ein Unternehmen geleitet, das Touren durch Nordkorea anbietet. Habla cinco idiomas, incluidos el chino mandarín y el serbio. Solía administrar un negocio dando giras por Corea del Norte.

He's been kidnapped twice on two different continents and in high school Er wurde zweimal auf zwei verschiedenen Kontinenten entführt und in der Highschool Ha sido secuestrado dos veces en dos continentes diferentes y en la escuela secundaria.

He was an exchange student in the former Soviet stronghold of East Er war Austauschstudent in der ehemaligen sowjetischen Hochburg Ost

Germany his company and interests have led him to study some of the most successful people in the world Deutschland seine Firma und seine Interessen haben ihn dazu gebracht, einige der erfolgreichsten Menschen der Welt zu studieren Alemania su empresa e intereses lo han llevado a estudiar a algunas de las personas más exitosas del mundo

And from that he's created a playbook on social dynamics that has made him one of the most sought-after speakers and coaches in the world Daraus hat er ein Spielbuch über soziale Dynamik entwickelt, das ihn zu einem der gefragtesten Redner und Trainer der Welt gemacht hat. Y a partir de eso, creó un libro de jugadas sobre dinámicas sociales que lo convirtió en uno de los oradores y entrenadores más buscados del mundo.

His work has been presented in Silicon Valley at mega companies such as Google Apple

Twitter and Square and he's given talks on security social engineering and psychology at places such as blackhat Twitter 和 Square,他还在 blackhat 等地方发表了关于安全社会工程和心理学的演讲

Def Con and Harvard Business School

Additionally Forbes named him one of the 50 best relationship builders

Anywhere and heat magazine paralleled him to one of the best interviewers in modern era Журнал Anywhere и Heat сравнил его с одним из лучших интервьюеров современности.

so

Please help me in welcoming the former phone hacker. And now host of the Jordan Harbinger show Jordan Harbinger.

I am stoked to have you on the show dude, you are the master of introductions Estoy feliz de tenerte en el programa amigo, eres el maestro de las presentaciones. 我很高兴你能参加节目,伙计,你是介绍大师

I would if I didn't know who you were introducing, I would have been very excited to hear from that person that person Wenn ich nicht wüsste, wen du vorstellst, wäre ich sehr gespannt darauf, von dieser Person zu hören, dass diese Person Lo haría si no supiera a quién estabas presentando, me hubiera emocionado mucho saber de esa persona esa persona

Yeah, they're gonna be here today. Oh good. I'll stick around exciting what's crazy is Ja, sie werden heute hier sein. Oh, gut. Ich bleibe in der Nähe und bin gespannt, was das Verrückte ist. Sí, van a estar aquí hoy. Oh Dios. Me quedaré excitando lo loco que es 是的,他们今天会在这里。哦,很好。我会坚持下去 令人兴奋的是疯狂的是

How many weird things you've done? Yeah, like the the North Korea, that, in my notes Wie viele verrückte Dinge hast du getan? Ja, wie das mit Nordkorea, das, in meinen Notizen ¿Cuántas cosas raras has hecho? Sí, como Corea del Norte, eso, en mis notas.

I literally wrote "what the fuck" like I had to go back and like listen to that again Ich schrieb buchstäblich "Was soll der Scheiß", als müsste ich zurückgehen und mir das noch einmal anhören. Literalmente escribí "qué carajo" como si tuviera que volver y escuchar eso de nuevo.

I'm like he actually gave tours in North Korea. How does one end up giving tours in North Korea? Ich denke, er hat in Nordkorea Touren gemacht. Wie kommt man dazu, in Nordkorea Führungen zu geben? Soy como si realmente diera giras en Corea del Norte. ¿Cómo termina uno dando giras en Corea del Norte?

That's what my mom wanted to know, too Das wollte meine Mutter auch wissen.

Of course. Wait, how does that happen?

are you sure this is allowed a long time ago when I was in law school a Sind Sie sicher, dass das erlaubt ist? Vor langer Zeit, als ich Jura studiert habe, war ein ¿estás seguro de que esto está permitido hace mucho tiempo cuando yo estaba en la facultad de derecho un

Friend of mine kept telling me about Turkmenistan and how weird this place was and how they had this crazy dictator Ein Freund von mir erzählte mir immer wieder von Turkmenistan und wie seltsam dieses Land sei und dass es dort einen verrückten Diktator gäbe. Un amigo mío me contaba sobre Turkmenistán y lo extraño que era este lugar y cómo tenían a este loco dictador.

that was renaming the calendar months and everything and die Umbenennung der Kalendermonate und alles andere und eso fue renombrar los meses del calendario y todo y

Built an ice palace in the middle of the desert and I thought what a weird guy. So that's for sure interesting Er baute einen Eispalast mitten in der Wüste und ich dachte, was für ein komischer Typ. Das ist auf jeden Fall interessant

But the thing I really want to know is what makes you when your friend goes. Oh, there's an even crazier dictator. What? Aber was ich wirklich wissen will, ist, was dich dazu bringt, wenn dein Freund geht. Oh, es gibt einen noch verrückteren Diktator. Was ist das? Pero lo que realmente quiero saber es qué te hace cuando tu amigo se va. Oh, hay un dictador aún más loco. ¿Qué?

Yes, you've moved towards that. That's a good question Ja, darauf haben Sie sich zubewegt. Das ist eine gute Frage Sí, te has movido hacia eso. Buena pregunta

I think anything that's really esoteric or forbidden was always appealing to me when I was a kid. So you mentioned former phone hacker Ich glaube, alles, was wirklich esoterisch oder verboten ist, hat mich als Kind schon immer gereizt. Du hast also den ehemaligen Telefon-Hacker erwähnt. Я думаю, что все, что действительно эзотерично или запрещено, всегда привлекало меня, когда я был ребенком. Итак, вы упомянули бывшего телефонного хакера.

Totally great reference because that was me when I was a kid Eine großartige Referenz, denn das war ich als Kind Gran referencia porque ese era yo cuando era niño. Совершенно отличная ссылка, потому что это был я, когда я был ребенком

Opening up those green boxes on the side of the road where you needed a special wrench to get it and I thought they don't Die grünen Kisten am Straßenrand zu öffnen, für die man einen Spezialschlüssel braucht, und ich dachte, die gibt es nicht Abriendo esas cajas verdes al costado del camino donde necesitabas una llave especial para obtenerlo y pensé que no. Открывая эти зеленые ящики на обочине дороги, где нужен был специальный гаечный ключ, а я думал, что они не 打开路边的那些绿色盒子,你需要一个特殊的扳手才能拿到它,我认为他们不需要

Want people to open this you need a special wrench? Will man das öffnen, braucht man einen speziellen Schraubenschlüssel? ¿Quieres que la gente abra esto? ¿Necesitas una llave especial? Хотите, чтобы люди открыли это, вам нужен специальный ключ?

I'm gonna figure out how to open this and I open it and there's all these little screws with wires attached to him and Ich finde heraus, wie man das aufmacht, und als ich es aufmache, sind da all diese kleinen Schrauben mit Drähten dran und Voy a descubrir cómo abrir esto y lo abro y hay todos estos pequeños tornillos con cables conectados a él y Я придумаю, как это открыть, и я открою его, а там все эти маленькие винты с проводами, прикрепленными к нему, и

I see the lineman with his little orange handset clip and alligator clips on there and I went and got Ich sehe den Linienrichter mit seinem kleinen orangefarbenen Handapparat und den Krokodilklemmen, die er trägt, und ich gehe hin und hole

one of those things and eines dieser Dinge und

Started to play with it in the green box and I was listening to people's phone calls when I was 13 Ich fing an, damit in der grünen Box zu spielen, und hörte die Telefonate anderer Leute ab, als ich 13 war. Empecé a jugar con él en la caja verde y escuchaba las llamadas telefónicas de la gente cuando tenía 13 años.

And I thought this is something I'm not supposed to do that

Theoretically doesn't hurt anyone. So I like that and Theoretisch tut das niemandem weh. Das gefällt mir also und

now as an adult

I realized that I still have that

bit of code that says people kind of don't want you to do that and I go Code, der besagt, dass die Leute nicht wollen, dass du das tust, und ich gehe

Oh well in that case, it's more appealing Oh, bueno, en ese caso, es más atractivo.

So it's a little bit of a rebellious streak

But I'm more interested to learn wipe people are trying to keep something a secret Aber ich bin mehr daran interessiert, zu erfahren, dass die Leute versuchen, etwas geheim zu halten.

Then I am about breaking the rule itself if that makes sense, totally Dann bin ich dabei, die Regel selbst zu brechen, wenn das Sinn macht, völlig

So this whole like lifeless ordinary thing, is that something that you cultivate? Also ist dieses ganze wie leblose Gewöhnliche etwas, das du kultivierst?

Intentionally like so I know the story you're a lawyer on Wall Street at the time of the collapse, and so Absichtlich wie, damit ich die Geschichte kenne, dass Sie zum Zeitpunkt des Zusammenbruchs Anwalt an der Wall Street waren, und so Me gusta intencionalmente para que sepa la historia de que eres un abogado en Wall Street en el momento del colapso, y así

It there was a natural out if you wanted to take it Es gab ein natürliches Aus, wenn Sie es nehmen wollten

But I don't feel like you took it because there was a natural out it would have been easy enough for you to do something Aber ich habe nicht das Gefühl, dass Sie es genommen haben, weil es natürlich war, dass es für Sie einfach genug gewesen wäre, etwas zu tun Pero no siento que lo hayas tomado porque hubo una salida natural, habría sido lo suficientemente fácil para ti hacer algo. 但我不觉得你接受了它,因为它很自然地让你做某事很容易

That was still centered around lobby Das war immer noch um die Lobby herum zentriert 那仍然以大堂为中心

You don't you start something that at the time would have been so beyond counterintuitive like in 2006, I'd listened to exactly zero podcast Du fängst nicht etwas an, das damals so kontraintuitiv gewesen wäre wie 2006, als ich genau null Podcasts gehört hatte

Yeah, I don't even know if I'd ever heard the word podcast

I don't think people listening today really understand like it didn't really exist back then no Ich glaube nicht, dass die Leute, die heute zuhören, wirklich verstehen, dass es damals nicht wirklich existierte, nein No creo que las personas que escuchan hoy realmente entiendan que realmente no existía en ese entonces, no

So, how did you.. Why did you get into that?

Right, so in college, I had to outwork everyone which is easy because in college everyone's just drinking partying Richtig, also musste ich im College alle übertreffen, was einfach ist, weil im College alle nur Party trinken Correcto, entonces en la universidad, tuve que superar a todos, lo cual es fácil porque en la universidad todos beben y se divierten.

So I out worked everyone that was my competitive advantage Also habe ich jeden herausgearbeitet, der mein Wettbewerbsvorteil war

But then I got to Wall Street and everyone was really hardworking and really smart and I thought okay Aber dann kam ich zur Wall Street und alle waren wirklich fleißig und wirklich schlau und ich dachte, okay

We can all work 20 hours a day seven days a week

How do I make myself smarter in a timeframe that's short enough for me not to get fired because I had hard core imposter syndrome Wie mache ich mich in einem Zeitrahmen klüger, der kurz genug ist, um nicht gefeuert zu werden, weil ich das Hardcore-Hochstapler-Syndrom habe? 我如何在足够短的时间内让自己变得更聪明,以免因为我有顽固的冒名顶替综合症而被解雇

Whereas like they're gonna figure out I don't belong here Wobei, als würden sie herausfinden, dass ich nicht hierher gehöre

I'm gonna get fired then I'm gonna be out of luck Ich werde gefeuert, dann habe ich Pech

And I have all this debt from law school. So I decided to work on this sort of secret third path Und ich habe all diese Schulden von der juristischen Fakultät. Also beschloss ich, an dieser Art von geheimem dritten Pfad zu arbeiten

which well was gut

Actually, I wanted to work from home so that nobody could see how much I didn't belong at this Wall Street firm Eigentlich wollte ich von zu Hause aus arbeiten, damit niemand sieht, wie sehr ich nicht zu dieser Wall-Street-Firma gehöre

There was a partner that always worked from home

And eventually I caught up with him and I said "hey you're never in the office. Do you just work from home a lot?" Und schließlich habe ich ihn eingeholt und gesagt: „Hey, du bist nie im Büro. Arbeitest du nur viel von zu Hause aus?“ Y finalmente lo alcancé y le dije: "oye, nunca estás en la oficina. ¿Trabajas mucho desde casa?"

He actually explained well sometimes but I usually get business Er hat tatsächlich manchmal gut erklärt, aber ich bekomme normalerweise Geschäfte

I generate the business for the firm by creating and maintaining relationships and that was really interesting to me Ich generiere das Geschäft für die Firma, indem ich Beziehungen aufbaue und pflege, und das war wirklich interessant für mich Я создаю бизнес для фирмы, создавая и поддерживая отношения, и мне это было очень интересно.

So I asked him how that was done and he explained Also fragte ich ihn, wie das gemacht wurde, und er erklärte es mir Поэтому я спросил его, как это было сделано, и он объяснил

Look, I'm friends with these people and they throw us deals and I don't even worry about my billable hours Schauen Sie, ich bin mit diesen Leuten befreundet und sie werfen uns Deals zu und ich mache mir nicht einmal Sorgen um meine abrechenbaren Stunden Слушай, я дружу с этими людьми, и они предлагают нам сделки, и я даже не беспокоюсь о своих оплачиваемых часах.

I just bring in deals and get Commission based on that so I dedicated my life to learning how to create maintain Ich bringe einfach Geschäfte ein und erhalte darauf basierend eine Provision, also habe ich mein Leben dem Lernen gewidmet, wie man erstellt und pflegt

Relationships, because that was my only hope that was my secret third path not outwork everyone Beziehungen, denn das war meine einzige Hoffnung, das war mein geheimer dritter Weg, der nicht alle überforderte Relaciones, porque esa era mi única esperanza, ese era mi tercer camino secreto, no superar a todos.

I was already working as hard as I could not try to make myself smarter in some way and Ich arbeitete bereits so hart, dass ich nicht versuchen konnte, mich irgendwie klüger zu machen und

you're dealing with real natural talent and hard work with some of these other people that were at my level, but Sie haben es mit echtem Naturtalent und harter Arbeit mit einigen dieser anderen Leute zu tun, die auf meinem Niveau waren, aber

Nobody was thinking about networking in relationships. We all thought well we stay here long enough Niemand dachte daran, sich in Beziehungen zu vernetzen. Wir dachten alle, wir bleiben lange genug hier Никто не думал о нетворкинге в отношениях. Мы все думали, что мы останемся здесь достаточно долго

We put our time in dot dot dot senior associate or partner Country Club network Wir investieren unsere Zeit in dot dot dot Senior Associate oder Partner Country Club Netzwerke Мы уделяем много времени старшим юристам или партнерам сети Country Club.

That's how that worked in my head at age 25 So funktionierte das in meinem Kopf mit 25 Jahren Вот как это работало в моей голове в 25 лет

That's not how that works. You build that network the entire time So funktioniert das nicht. Sie bauen dieses Netzwerk die ganze Zeit auf Это не так работает. Вы строите эту сеть все время

Deliberately, ideally and then you have those relationships Bewusst, idealerweise und dann hast du diese Beziehungen Намеренно, в идеале и тогда у вас такие отношения

That are valued enough to make you a partner or get you to the top of the law game or any game Das wird genug geschätzt, um Sie zu einem Partner zu machen oder Sie an die Spitze des Rechtsspiels oder eines anderen Spiels zu bringen Это достаточно ценно, чтобы сделать вас партнером или вывести вас на вершину юридической игры или любой другой игры.

So I decided to focus on that thinking if I work on this

I'll probably have five years before any of my

Colleagues even think about this as a skill set and that time advantage will allow me to master the networking and relationship development skill set Kollegen betrachten dies sogar als eine Fähigkeit, und dieser Zeitvorteil wird es mir ermöglichen, die Fähigkeiten zur Vernetzung und Beziehungsentwicklung zu beherrschen Коллеги даже думают об этом как о наборе навыков, и преимущество во времени позволит мне освоить набор навыков налаживания связей и развития отношений.

That I need to not get fired. Maybe make partner stay at the top of the game Что мне нужно, чтобы меня не уволили. Может быть, заставить партнера оставаться на вершине игры

So I focused on that Поэтому я сосредоточился на этом

Skill set and that was what we were talking about at Набор навыков, и это было то, о чем мы говорили на

Bars, and at meetings and things like that and other people wanted to learn these skills too because they started noticing В барах, на встречах и тому подобном, и другие люди тоже хотели научиться этим навыкам, потому что они начали замечать

Some of the rewards that were coming from it. I would never wait in line at a bar Einige der Belohnungen, die daraus kamen. Ich würde nie in einer Bar Schlange stehen Некоторые из наград, которые исходили от него. Я бы никогда не стал стоять в очереди в баре

I would never pay for any food or drinks when I went out Ich würde nie für Essen oder Getränke bezahlen, wenn ich ausging Я бы никогда не стал платить за еду или напитки, когда выходил из дома

I always seemed to know everyone I was with different friends all the time Ich schien immer jeden zu kennen, mit dem ich zusammen war, die ganze Zeit mit verschiedenen Freunden Я всегда, казалось, знал всех, я был с разными друзьями все время

So bartenders doormen everybody knew who I was and that Barkeeper, Türsteher, jeder wusste, wer ich war und so Entonces, los camareros, los porteros, todos sabían quién era yo y eso. Итак, бармены, швейцары, все знали, кто я такой и что

Was appealing to younger guys, and girls for that matter, back in college War ansprechend für jüngere Jungs und Mädchen, was das angeht, damals auf dem College Era atractivo para los chicos más jóvenes, y para el caso para las chicas, en la universidad. Был привлекательным для молодых парней и девушек, если уж на то пошло, еще в колледже

But it was really useful in the working world Но это было действительно полезно в рабочем мире

So when I finally started to teach these skills on the side Als ich endlich anfing, diese Fähigkeiten nebenbei zu unterrichten Поэтому, когда я, наконец, начал обучать этим навыкам на стороне

I was having the same conversation every У меня был один и тот же разговор каждый

night six nights a week because I was going out trying to work on these skills and I started burning those conversations to CDs and Nacht sechs Nächte in der Woche, weil ich unterwegs war und versuchte, an diesen Fähigkeiten zu arbeiten, und ich begann, diese Gespräche auf CDs zu brennen und шесть ночей в неделю, потому что я пытался поработать над этими навыками, и я начал записывать эти разговоры на компакт-диски и

Eventually a friend of mine said, you know Irgendwann sagte ein Freund von mir, weißt du В конце концов мой друг сказал, вы знаете

You might not have to carry a pocket full of crappy burned at home CDs if we can figure out how to distribute these Sie müssen vielleicht keine Tasche voller beschissener zu Hause gebrannter CDs mit sich herumtragen, wenn wir herausfinden können, wie man diese verteilt Возможно, вам не придется носить с собой карман, набитый дрянными домашними компакт-дисками, если мы придумаем, как их распространять.

mp3 files in another way mp3 файлы другим способом

there was no way to do that back then and then we found out about Damals gab es dafür keine Möglichkeit, und dann fanden wir es heraus тогда не было возможности сделать это, а потом мы узнали о

Podcasting and at the time there were 800 shows in iTunes Podcasting und damals gab es 800 Sendungen in iTunes Подкастинг, и в то время в iTunes было 800 шоу.

There are about 350-400,000 now and that's what we did Сейчас их около 350-400 000, что мы и сделали.

we started uploading our conversations to a server and listing them in iTunes and мы начали загружать наши разговоры на сервер и размещать их в iTunes и

The first couple days we had 24 downloads and couple of them were from South Africa and that's when the light bulb went off that In den ersten paar Tagen hatten wir 24 Downloads und einige davon kamen aus Südafrika, und da ging die Glühbirne aus В первые пару дней у нас было 24 загрузки, и пара из них была из Южной Африки, и именно тогда лампочка погасла. 前几天我们有 24 次下载,其中有几次来自南非,那是灯泡熄灭的时候

there's something here that hier ist etwas здесь что-то есть

Nobody's really paying attention to if I can have a conversation Niemand achtet wirklich darauf, ob ich mich unterhalten kann Никто на самом деле не обращает внимания, могу ли я поговорить

with my friend in his basement or living room and that bei meinem freund in seinem keller oder wohnzimmer und so с моим другом в его подвале или гостиной и что

Can go to South Africa an hour later and someone can email us and say hey, I tried this and it worked Kann eine Stunde später nach Südafrika gehen und jemand kann uns eine E-Mail schicken und sagen: „Hey, ich habe es versucht und es hat funktioniert

We have a new concept here. Remember YouTube did not exist. I think it was like video Wiz or something, right? Hier haben wir ein neues Konzept. Denken Sie daran, YouTube existierte nicht. Ich denke, es war wie Video Wiz oder so, oder?

so it was like this small niche nerd community of people that knew about podcasting and

That's what we started building from there, and we just thought this isn't a business. It's a hobby

we went on with our lives and

Then one day we checked our numbers months and months or years later and we went this is a real snowball

There's really an audience here. Now was that when you were still at the law firm or yes? Hier ist wirklich Publikum. War das jetzt noch in der Kanzlei oder ja? Realmente hay una audiencia aquí. ¿Eso fue cuando todavía estabas en el bufete de abogados o sí?

yeah, I was working at the law firm and then

actually sort of moonlighting because a Eigentlich eine Art Schwarzarbeit, weil a

Couple friends of mine said hey, I'm doing this show on Sirius XM satellite radio a couple blocks from your office Ein paar Freunde von mir sagten: „Hey, ich mache diese Show im Sirius XM-Satellitenradio, ein paar Blocks von deinem Büro entfernt

I don't want to drive up and make it because there's too much traffic Ich will nicht hochfahren und es schaffen, weil zu viel Verkehr ist

Can you just do my slot on the show is the guest? Kannst du einfach meinen Platz in der Show machen, ist der Gast?

So I show up to Sirius XM satellite radio and I go hey Also tauche ich beim Sirius XM-Satellitenradio auf und sage hey

I'm here to talk about someone else's book and I get up there and they're like you didn't write the book No Ich bin hier, um über das Buch eines anderen zu sprechen, und ich stehe da und sie sagen, Sie hätten das Buch Nr