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CrashCourse: Media Literacy, Influence & Persuasion: Crash Course Media Literacy #6

Influence & Persuasion: Crash Course Media Literacy #6

Let's play a little game of “name that tune.”

I'm going to start singing a tune, and I want you see if you can finish it without me.

Ok here it goes:

“Ba da ba ba ba…”

What about, “I am stuck on Band Aid Brand....”

Did you hear that in the little kids' voice? That's a cute one.

OK last one: “Gimme a break, gimme a break.”

C'mon you had to know that one.

If you didn't finish at least one of those on your own, I'd be shocked.

These little songs advertisers use in commercials are called jingles, and you know these popular ones because they were written specifically to get stuck in your head.

Catchy tunes are just one technique advertisers use to get you to remember them and, hopefully, buy their stuff.

For years psychologists and sociologists have studied why humans buy things, and brands use that research to hack our brains and open our wallets.

By applying the skills we've learned so far, we can protect ourselves from buying yet another fancy frappuccino off the not-so-secret secret menu.

Today we're going to un-hack your brain on advertising.

[Theme Music]

First things first: let's define advertising and its close cousins, public relations and propaganda.

An advertisement is a public notice promoting a product, event, or service.

Advertising is the art of creating those.

Sometimes brands create ads themselves, and sometimes they hire companies to do it for them.

Yes, just like the people from Mad Men.

Public relations, or PR, is something different.

PR is the management of the relationship between the public (that's you) and a brand.

PR tells the public what the brand is up to and tries to make the brand look as good as possible.

They're the people who write the apology when someone makes a mistake or build the hype around the latest iPhone release.

Finally, propaganda is information distributed with the direct purpose of promoting a certain point of view.

This info is often misleading or biased, and propaganda is usually used to promote specific political viewpoints.

These definitions may seem tidy, but the differences between these fields can be really hard to distinguish out in the real world, especially online.

Don't worry, we'll talk a lot more about propaganda later in the course.

Last time on Crash Course Media Literacy, we learned that all media is constructed.

Creators make choices each step of the way, from their work's purpose and focus to the point of view they use to tell their story.

Advertisements work the same way, from the split-second ad you swipe through before watching your friends' stories

to elaborate movie trailers that get as much hype as the movie itself.

On top of that, ads are created using a century's worth of market research: experiments carried out to discover what makes us want to buy things.

Advertisers use that knowledge to tap into our desires, often exploiting our most basic needs –

not only the food and shelter kind, but the love and belonging kind, too.

One of the pioneers of this somewhat sinister art was Edward Bernays.

Working in the 1920s and ‘30s, he wrote:

“The human being—male or female—is a herd animal.

Man is fearful of solitude...He is more sensitive to the voice of the herd than to any other influence.”

That's from his 1923 book Crystallizing Public Opinion, which became a classic in the public relations field.

It detailed how humans can be persuaded to change their habits if it will help them to follow the crowd.

Think back to middle school.

What was that one trend that everyone had to follow, or you totally felt left out?

Friendship bracelets, the latest pair of Jordans, a fidget spinner, one of those little electronic keychain pets – seriously what was the deal with those things?

Chances are you or your friends bought them because everyone else had one – you wanted to fit in.

Advertisements love to play on this need, and that's how trends and fads happen in the first place.

In the 1940's, psychologist Abraham Maslow added another piece to this puzzle.

He identified a hierarchy of needs he said all humans had.

It's set up like a pyramid.

At the base, the foundation, all humans need food and water, shelter, and sleep.

Just above that, they need to feel safe, too.

Then comes the need for love and feeling like you belong somewhere.

After that, we need to feel accomplished, like we matter.

At the tippy top of the pyramid is the need to fulfill our destiny, to be our best selves.

Now all of these needs, combined with our natural desire to follow the crowd, are like little buttons on our hearts and brains.

Advertisements press different combinations of buttons in hopes that we'll respond the right way.

Usually that means buying their product.

The sales pitch of most modern ads is that product X will satisfy your need for Y.

For example, security systems promise one of our most basic instincts: safety.

We want to be safe, so we buy alarms to keep out the bad guys.

And Slim Jims? They promise food – of a sort.

Down at the bottom of the pyramid.

But some products claim to satisfy multiple needs higher up on that pyramid.

Let's head into the Thought Bubble to take a closer look.

Check out this vintage ad for hair dye.

It features L'Oreal's iconic slogan “Because you're worth it.”

They've used this slogan more or less since 1971.

In this ad, it's used with the claim that this dye is the most expensive in the country.

Usually, that's not a great way to sell a lot of anything.

But the slogan “because you're worth it” presses a lot of our human need buttons.

For starters, any advertisement for hair dye implies that natural hair color is boring.

So, for other people to like us, to stick with the herd, our hair has to be a different, better color.

But still a pretty normal, human-y color, so we don't stick out from the herd.

That's the button for feeling loved and like we belong.

But there's also that need for accomplishment, like we matter. We're worth it.

The ad is saying, you're hot. You're the best. You deserve this product.

You deserve the most expensive dye, even though it's luxury. Nay, BECAUSE it's luxury.

Not only is this ad an appeal to stick with the herd, to blend in with beauty norms, but it's also an appeal to individualism.

It's an appeal to that middle of the pyramid and the tippy top, the desire to become our best selves and rise above the rest of the herd.

It's genius, really.

If you've ever screamed TREAT YOSELF while splurging on a pair of designer shoes after a long day, you've fallen into this ad trap.

Thanks for the help, Thought Bubble.

Once an advertiser knows which “need button” to press, they need to persuade you that it will work.

Turns out that there are a few things that really persuade us.

The first is authority: if we think the person talking is an expert, we're likely to believe them.

Like in those “5 out of 5 dentists recommend” toothpaste commercials.

Dentists know teeth, right?

The next is likeability: if we like them, are friends with them, or trust them, we're also likely to listen.

That's why brands use extremely popular and respected celebrities, like, say, Leonardo DiCaprio and Kate Winslet, to sell watches or perfume.

Same with consistency: if what's being said vibes with what we already believe, we'll probably go along with it.

If everything you've ever heard about this new true crime podcast says its great and thrilling and awesome,

you probably wouldn't believe your coworker's negative review of it.

If there's a consensus around something, if it's popular, we are easily swayed to think it's good, too.

And if we think it's a scarce resource and we could have a piece of it, it's even more attractive.

So, if everyone else had an iPhone and you didn't, you'd probably really want one.

And if a limited edition version came out that was signed by Beyonce you'd want that one even more.

Advertisers often use these persuasive qualities in benign ways to get us to buy one brand of chocolate over another or something.

But they can also be used against us by being baked into false claims.

They're not lying, exactly, but making claims based on poor or misleading logic.

One popular type of fallacy in advertising is an appeal to emotions.

This is when an ad convinces you to take action by tugging at your heartstrings.

Those sad sick dog commercials with the Sarah McLachlan song?

That's an appeal to emotions.

Just because sick dogs make you sad doesn't automatically mean an organization deserves a donation; it just makes you link the two together.

(I mean, please still save the sick dogs, this is just an example folks.)

Then there's the false dilemma, where an ad shows you a limited number of choices so you won't consider all of the options.

Laundry detergent ads for example, seem to always go “head to head” with another brand –

but only one other brand, even though there are dozens.

Another popular one is the red herring, the presentation of something totally irrelevant to distract you from the issue at hand.

This happens in politics all the time.

Ever seen a TV campaign ad during a local election that shouted something totally unrelated at you?

Like, “Don't elect Dan, his daughter eats CEREAL!”

And suddenly you're wondering what's wrong with cereal until you forget that cereal has nothing to do with politics.

Then there's traditional wisdom, the idea that you should pick something because that's how your grandmom or your old man used to do it.

But your old man used a record player because there wasn't any other option, not because he wanted to lug around a crate full of vinyl to every single party.

All of these fallacies and persuasive techniques can be used for good and for evil and in between.

Public service campaigns can get kids to stop smoking or invest in local journalism.

But on the other hand, cosmetics ads can harm teens' body images, causing eating disorders and depression.

The better psychologists and sociologists get at persuading the human brain –

even if their intentions are good – the better bad actors get at it, too.

All the more reason to stretch your media literacy muscles.

Today we talked about how advertisements can make you change your mind.

Next time on Crash Course Media Literacy we're going to tell you when and where they're doing it.

We're going to talk all about those creepy targeted ads that follow you around the internet and much, much more.

See you next time. Until then, I'm Jay Smooth.

Crash Course Media Literacy is filmed in the Dr. Cheryl C. Kinney Studio in Missoula, MT.

It's made with the help of all of these nice people, and our animation team is Thought Cafe.

Crash Course is a Complexly production.

If you want to imagining the world complexly with us, check out some of our other channels like Eons, Animal Wonders, and SciShow Psych.

If you'd like to keep Crash Course free for everyone, forever, you can support the series at Patreon, a crowdfunding platform that allows you to support the content you love.

Thank you to all of our patrons for making Crash Course possible with their continued support.

Influence & Persuasion: Crash Course Media Literacy #6 تأثير|إقناع|تحطم|دورة|وسائل|معرفة etki|ikna|çarpma|kurs|medya|okuryazarlık Einflussnahme und Überredung: Crashkurs Medienkompetenz #6 Influencia y persuasión: Curso acelerado de alfabetización mediática nº 6 영향력과 설득: 단기 속성 과정 미디어 리터러시 #6 Wywieranie wpływu i perswazja: Crash Course Media Literacy #6 Influência e persuasão: Curso rápido de literacia mediática #6 Влияние и убеждение: Краткий курс медиаграмотности №6 Вплив і переконання: Прискорений курс медіаграмотності #6 影响力与说服力：媒体素养速成课程#6 Etkileme ve İkna: Medya Okuryazarlığı Hızlandırma Kursu #6 التأثير والإقناع: دورة تعليم وسائل الإعلام #6

I'm going to start singing a tune, and I want you see if you can finish it without me. أنا|ذاهب|إلى|أبدأ|الغناء|لحن||و|أريد||أنت|أن ترى|إذا|يمكنك|أن|تكمل|اللحن|بدون|أنا ben|gidiyorum|-ecek|başlamak|şarkı söylemeye|bir|melodi|ve|ben|istiyorum|sen|görmek|eğer|sen|-ebilirsin|bitirmek|onu|-sız|beni Bir melodi söylemeye başlayacağım ve senin bunu benim olmadan bitirip bitiremeyeceğini görmek istiyorum. سأبدأ بغناء لحن، وأريدك أن ترى إذا كنت تستطيع إنهاءه من دوني.

“Ba da ba ba ba…” با|دا|با|با| ba|da|ba|ba| “Ba da ba ba ba…” "با دا با با با..."

Did you hear that in the little kids' voice? That's a cute one. هل|أنت|سمعت|ذلك|في|صوت|الصغار|الأطفال|صوت|ذلك|واحد|لطيف|واحد -dı mı|sen|duydun|o|-de|küçük||çocukların|sesinde|bu|bir|sevimli|olan Bunu küçük çocukların sesiyle duydun mu? Bu sevimli. هل سمعت ذلك بصوت الأطفال الصغار؟ إنه لطيف.

OK last one: “Gimme a break, gimme a break.” حسناً|الأخير|واحد|أعطني|استراحة|استراحة|أعطني|استراحة|استراحة tamam|son|bir|ver bana|bir|mola||| Tamam sonuncusu: “Bana bir ara ver, bana bir ara ver.” حسناً، الأخيرة: "أعطني استراحة، أعطني استراحة."

C'mon you had to know that one. هيا|أنت|كان لديك|أن|تعرف|أن|واحدة hadi|sen|sahip oldun|-mek|bilmek|o|bir Hadi, bunun farkında olman gerekiyordu. هيا، كان يجب أن تعرف ذلك.

By applying the skills we've learned so far, we can protect ourselves from buying yet another fancy frappuccino off the not-so-secret secret menu. من خلال|تطبيق|المهارات|المهارات|التي تعلمناها|تعلمنا|حتى|الآن|نحن|يمكننا|حماية|أنفسنا|من|شراء|بعد|آخر|فاخر|فربتشينو|من|القائمة|||السرية||قائمة -erek|uygulayarak|bu|becerileri|-dik|öğrendik|şimdi|kadar|biz|-abiliriz|korumak|kendimizi|-den|satın almaktan|henüz|bir|şatafatlı|frappuccino|-den|bu|||gizli||menü Az eddig megtanult készségek alkalmazásával megóvhatjuk magunkat attól, hogy egy újabb flancos frappuccinót vegyünk a nem is olyan titkos, titkos étlapról. Şimdiye kadar öğrendiğimiz becerileri uygulayarak, kendimizi bir kez daha gizli menüden şık bir frappuccino satın almaktan koruyabiliriz. من خلال تطبيق المهارات التي تعلمناها حتى الآن، يمكننا حماية أنفسنا من شراء فريبوتشينو فاخر آخر من القائمة السرية غير السرية.

Today we're going to un-hack your brain on advertising. اليوم|نحن|ذاهبون|إلى|||عقلك|عقل|عن|الإعلانات bugün|-iz|gidiyoruz|-mek|||senin|beynin|hakkında|reklamcılık Ma feloldjuk a reklámmal kapcsolatos agytekervényeidet. Bugün reklamcılık konusunda beyninizi hacklemekten çıkaracağız. اليوم سنقوم بإلغاء اختراق عقلك حول الإعلانات.

[Theme Music] موضوع|موسيقى] tema|müzik] [Tema Müziği] [موسيقى الموضوع]

Advertising is the art of creating those. الإعلان|هو|فن|فن|من|إنشاء|تلك reklamcılık|dır|bu|sanat|ın|yaratma|onları A reklám a reklámok létrehozásának művészete. Reklamcılık, bunları yaratma sanatıdır. الإعلان هو فن إنشاء تلك الإعلانات.

Yes, just like the people from Mad Men. نعم|فقط|مثل|الناس|الناس|من|مجانين|رجال evet|tam|gibi|-den|insanlar|-dan|Mad|Men Igen, mint a Mad Men szereplői. Evet, Mad Men'deki insanlar gibi. نعم، تمامًا مثل الأشخاص من مسلسل ماد مين.

PR is the management of the relationship between the public (that's you) and a brand. العلاقات العامة|هي|إدارة|إدارة|لعلاقة|العلاقة|العلاقة|بين|العامة|العامة|هذا هو|أنت|و|علامة|علامة تجارية PR|-dir|-in|yönetim|-in|-in|ilişki|arasında|-in|kamu|bu|sen|ve|bir|marka PR, kamu (yani siz) ile bir marka arasındaki ilişkiyi yönetmektir. العلاقات العامة هي إدارة العلاقة بين الجمهور (وهو أنت) وعلامة تجارية.

They're the people who write the apology when someone makes a mistake or build the hype around the latest iPhone release. |||||||||||||||hype||||| هم|الناس|الذين|يكتبون|الاعتذار|عندما|يرتكب|شخص|خطأ|أو|يبني|الضجة|حول|الإصدار|الأخير|من|آيفون||الإصدار|| onlar|o|insanlar|ki|yazarlar|o|özür|-dığında|biri|yapar|bir|hata|veya|inşa ederler|o|heyecan|etrafında|en son|en son|iPhone|çıkışı Ők azok, akik bocsánatkérést írnak, ha valaki hibázik, vagy akik a legújabb iPhone-kiadás köré építik a hype-ot. Onlar, birisi hata yaptığında özür metnini yazan veya en son iPhone çıkışı etrafında heyecan yaratan kişilerdir. هم الأشخاص الذين يكتبون الاعتذار عندما يرتكب شخص ما خطأ أو يبنون الضجة حول إصدار آيفون الجديد.

These definitions may seem tidy, but the differences between these fields can be really hard to distinguish out in the real world, especially online. ||||neat||||||||||||||||||| هذه|التعريفات|قد|تبدو|مرتبة|لكن|الفروق|بين|هذه|المجالات|||أن تكون|حقًا|صعبة|ل|التمييز|في|العالم|الحقيقي||||على الإنترنت bu|tanımlar|-abilir|görünmek|düzenli|ama|bu|farklılıklar|arasında|bu|alanlar|-abilir|-dir|gerçekten|zor|-mek|ayırt etmek|dışarıda|içinde|bu|gerçek|dünya|özellikle|çevrimiçi ||||||||||||||||skelne||||||| Ezek a definíciók rendezettnek tűnhetnek, de az e területek közötti különbségeket nagyon nehéz lehet megkülönböztetni a való világban, különösen az interneten. Bu tanımlar düzenli görünebilir, ancak bu alanlar arasındaki farkları gerçek dünyada, özellikle çevrimiçi ortamda ayırt etmek gerçekten zor olabilir. قد تبدو هذه التعريفات مرتبة، لكن الفروق بين هذه المجالات يمكن أن تكون صعبة التمييز في العالم الحقيقي، خاصةً على الإنترنت.

Creators make choices each step of the way, from their work's purpose and focus to the point of view they use to tell their story. المبدعين|يصنعون|خيارات|كل|خطوة|من|الطريق|الطريق|من|عملهم|عملهم|هدف|و|تركيز|إلى|وجهة|وجهة|من|نظر|هم|يستخدمون|ل|رواية|قصتهم|قصتهم yaratıcılar|yapmak|seçimler|her|adım|-in|bu|yol|-den|onların|eserinin|amacı|ve|odak|-e|bu|bakış|-in|görüş|onlar|kullanmak|-e|anlatmak|onların|hikaye Creators make choices each step of the way, from their work's purpose and focus to the point of view they use to tell their story. Az alkotók az alkotás minden egyes lépésénél döntéseket hoznak, a művük céljától és fókuszától kezdve a nézőpontig, amelyet a történet elmesélésére használnak. Yaratıcılar, eserlerinin amacı ve odak noktası ile hikayelerini anlatmak için kullandıkları bakış açısına kadar her adımda seçimler yaparlar. يختار المبدعون خيارات في كل خطوة على الطريق، من غرض عملهم وتركيزه إلى وجهة النظر التي يستخدمونها لرواية قصتهم.

Advertisements work the same way, from the split-second ad you swipe through before watching your friends' stories الإعلانات|تعمل|نفس|نفس|الطريقة|من|جزء|||إعلان|أنت|تمرر|عبر|قبل|مشاهدة|قصص|أصدقائك|قصصهم reklamlar|çalışmak|aynı|şekilde|yol|-den|o|||reklam|sen|kaydırmak|-den|önce|izlemek|senin|arkadaşlarının|hikayeleri A hirdetések ugyanígy működnek, a másodperc tört része alatt megjelenő hirdetéstől kezdve, amit átlapozol, mielőtt megnéznéd barátaid történeteit... Reklamlar da aynı şekilde çalışır, arkadaşlarının hikayelerini izlemeye başlamadan önce kaydırdığın o anlık reklamlardan. تعمل الإعلانات بنفس الطريقة، من الإعلان الذي يظهر في جزء من الثانية والذي تتصفحه قبل مشاهدة قصص أصدقائك.

to elaborate movie trailers that get as much hype as the movie itself. ل|توضيح|فيلم|إعلانات|التي|تحصل|على|قدر|ضجة|مثل|الفيلم||نفسه -mek|ayrıntılı hale getirmek|film|fragmanlar|-en|almak|kadar|çok|heyecan|kadar|-i|film|kendisi a kidolgozott filmtrailerekig, amelyek ugyanolyan nagy hype-ot kapnak, mint maga a film. filmin kendisi kadar heyecan yaratan film fragmanları hazırlamak. لتفصيل مقاطع دعائية للأفلام التي تحصل على نفس القدر من الضجة مثل الفيلم نفسه.

On top of that, ads are created using a century's worth of market research: experiments carried out to discover what makes us want to buy things. على|قمة|من|ذلك|إعلانات|يتم|إنشاؤها|باستخدام|قرن||من||سوق|أبحاث|تجارب|أجريت|لاكتشاف|ل|اكتشاف|ما|يجعل|لنا|نريد|ل|شراء|أشياء -ın|üst|-e|bu|reklamlar|-dir|yaratılmakta|kullanarak|bir|bir yüzyılın|değeri|-in|pazar|araştırma|deneyler|gerçekleştirilen|dışarı|-mek|keşfetmek|ne|yapar|bizi|istemek|-mek|satın almak|şeyler ||||||||||||||eksperimenter||||||||||| Ráadásul a reklámok készítéséhez egy évszázadnyi piackutatásra épülő kísérleteket használnak: kísérleteket végeznek annak kiderítésére, hogy mi késztet bennünket arra, hogy megvásároljunk dolgokat. Bunun yanı sıra, reklamlar bir yüzyıllık pazar araştırması kullanılarak oluşturuluyor: bizi bir şeyler satın almaya iten unsurları keşfetmek için yapılan deneyler. بالإضافة إلى ذلك، يتم إنشاء الإعلانات باستخدام قرن من أبحاث السوق: تجارب أجريت لاكتشاف ما يجعلنا نرغب في شراء الأشياء.

Advertisers use that knowledge to tap into our desires, often exploiting our most basic needs – ||||||||||taking advantage of|||| المعلنون|يستخدمون|تلك|المعرفة|ل|الوصول|إلى|رغباتنا||غالبًا|استغلال|احتياجاتنا|الأساسية|الأساسية|احتياجات reklamcılar|kullanır|o|bilgi|-mek|dokunmak|-e|bizim|arzular|sık sık|sömürerek|bizim|en|temel|ihtiyaçlar A hirdetők ezt a tudást arra használják, hogy kihasználják vágyainkat, gyakran a legalapvetőbb szükségleteinket - Reklamcılar bu bilgiyi, genellikle en temel ihtiyaçlarımızı istismar ederek, arzularımıza hitap etmek için kullanıyor – يستخدم المعلنون تلك المعرفة لاستغلال رغباتنا، غالبًا ما يستغلون احتياجاتنا الأساسية –

not only the food and shelter kind, but the love and belonging kind, too. ليس|فقط|النوع|طعام|و|مأوى|نوع|ولكن|النوع|حب|و|انتماء|نوع|أيضًا değil|sadece|-i|yiyecek|ve|barınma|tür|ama|-i|sevgi|ve|ait olma|tür|de not only the food and shelter kind, but the love and belonging kind, too. nem csak az élelem és a menedék, hanem a szeretet és az összetartozás is. sadece yiyecek ve barınma türünden değil, aynı zamanda sevgi ve aidiyet türünden de. ليس فقط من نوع الطعام والمأوى، ولكن أيضًا من نوع الحب والانتماء.

One of the pioneers of this somewhat sinister art was Edward Bernays. واحد|من|الرواد|الرواد|في|هذه|إلى حد ما|شرير|فن|كان|إدوارد|برنايس biri|-ın|bu|öncüler|-in|bu|biraz|kötü|sanat|-dı|Edward|Bernays One of the pioneers of this somewhat sinister art was Edward Bernays. E kissé baljóslatú művészet egyik úttörője Edward Bernays volt. Bu biraz karanlık sanatın öncülerinden biri Edward Bernays'dır. كان إدوارد برنيز واحدًا من رواد هذه الفن الغامض نوعًا ما.

Working in the 1920s and ‘30s, he wrote: العمل|في|العقد|1920|و|1930|هو|كتب çalışarak|-de|1920'ler|30'lar|||o|yazdı 1920'ler ve 30'larda çalışan Bernays, şunları yazdı: عمل في عشرينيات وثلاثينيات القرن الماضي، وكتب:

“The human being—male or female—is a herd animal. ||||||||herd| الكائن|البشري|الوجود|الذكر|أو|الأنثى|هو|حيوان|قطيع|حيواني insan|insan|varlık|erkek|ya da|dişi|-dır|bir|sürü|hayvan "Az ember - legyen az férfi vagy nő - csordaállat. “İnsan—erkek ya da dişi—bir sürü hayvanıdır. "الإنسان - ذكرًا كان أو أنثى - هو حيوان قطيع.

Man is fearful of solitude...He is more sensitive to the voice of the herd than to any other influence.” ||||solitude||||||||||||||| الإنسان|هو|خائف|من|الوحدة|هو|هو|أكثر|حساسية|إلى|صوت|الصوت|من|القطيع|القطيع|من|إلى|أي|تأثير|تأثير insan|-dır|korkar|-den|yalnızlık|o|-dır|daha|hassas|-e|sürünün|sesi||||-den daha|-e|herhangi|başka|etki ||bange||||||||||||||||| Az ember fél a magánytól... A csorda hangjára érzékenyebb, mint bármilyen más hatásra." İnsan yalnızlıktan korkar... Sürünün sesine, diğer herhangi bir etkiden daha duyarlıdır.” الرجل يخاف من الوحدة... إنه أكثر حساسية لصوت القطيع من أي تأثير آخر."

That's from his 1923 book Crystallizing Public Opinion, which became a classic in the public relations field. ||||Crystallizing||||||||||| ذلك|من|كتابه|كتاب|بلورة|الرأي|العام|الذي|أصبح|كلاسيكياً|كلاسيكياً|في|مجال|العلاقات|العامة|العامة bu|-den|onun|kitabı|Kristalleştiren|Kamu|Kamuoyu|ki|oldu|bir|klasik|-de|alanında|kamu|ilişkiler|alanı That's from his 1923 book Crystallizing Public Opinion, which became a classic in the public relations field. Ez az 1923-as Crystallizing Public Opinion című könyvéből származik, amely a public relations klasszikusa lett. Bu, 1923 tarihli Kamuoyunu Kristalize Etmek adlı kitabından, bu kitap halkla ilişkiler alanında klasikleşmiştir. هذا من كتابه عام 1923 "تجسيد الرأي العام"، الذي أصبح كلاسيكياً في مجال العلاقات العامة.

Friendship bracelets, the latest pair of Jordans, a fidget spinner, one of those little electronic keychain pets – seriously what was the deal with those things? ||||||||fidget|||||||||||||||| صداقات|أساور|الزوج|الأحدث|زوج|من|أحذية جوردان|دوار|فidget|سبينر|واحد|من|تلك|صغيرة|إلكترونية|سلسلة مفاتيح|حيوانات أليفة|بجد|ما|كان|الأمر|صفقة|مع|تلك|أشياء arkadaşlık|bilezikler|en|son|çift|-in|Jordans|bir|oyalayıcı|spinner|bir|-in|o|küçük|elektronik|anahtarlık|evcil hayvanlar|cidden|ne|-di|en|mesele|ile|o|şeyler Friendship bracelets, the latest pair of Jordans, a fidget spinner, one of those little electronic keychain pets – seriously what was the deal with those things? Barátság karkötő, a legújabb pár Jordans, egy fidget spinner, egy olyan kis elektronikus kulcstartó háziállat - komolyan, mi volt ezekkel a dolgokkal? Arkadaşlık bilezikleri, en son çift Jordans, bir fidget spinner, o küçük elektronik anahtarlık evcil hayvanlardan biri - cidden bu şeylerin durumu neydi? أساور الصداقة، أحدث زوج من أحذية جوردان، لعبة الفيدجيت سبينر، واحدة من تلك الحيوانات الأليفة الإلكترونية الصغيرة على شكل سلسلة مفاتيح - ماذا كان الأمر مع تلك الأشياء؟

Advertisements love to play on this need, and that's how trends and fads happen in the first place. ||||||||||||fads||||| الإعلانات|تحب|أن|تلعب|على|هذه|الحاجة|و|لذلك|كيف|الاتجاهات|و|الصيحات|تحدث|في|المكان|الأول|مكان reklamlar|sever|-mek|oynamak|üzerinde|bu|ihtiyaç|ve|bu|nasıl|trendler|ve|geçici hevesler|olur|içinde|en|ilk|yer A reklámok szeretnek játszani ezzel az igénnyel, és ez az, ahogyan a trendek és a divathullámok egyáltalán kialakulnak. Reklamlar bu ihtiyacı kullanmayı sever ve bu şekilde trendler ve geçici hevesler ortaya çıkar. الإعلانات تحب اللعب على هذه الحاجة، وهكذا تحدث الاتجاهات والموضات في المقام الأول.

In the 1940's, psychologist Abraham Maslow added another piece to this puzzle. في|العقد|الأربعينيات|عالم النفس|أبراهام|ماسلو|أضاف|قطعة|قطعة|إلى|هذا|اللغز -de|||psikolog|Abraham|Maslow|ekledi|başka|parça|-e|bu|bulmaca Az 1940-es években Abraham Maslow pszichológus egy újabb darabot tett hozzá ehhez a kirakóshoz. 1940'larda, psikolog Abraham Maslow bu bulmacaya bir parça daha ekledi. في الأربعينيات، أضاف عالم النفس أبراهام ماسلو قطعة أخرى إلى هذا اللغز.

He identified a hierarchy of needs he said all humans had. هو|حدد|هرم|هرم|من|احتياجات|هو|قال|جميع|البشر|لديهم o|tanımladı|bir|hiyerarşi|ihtiyaçlar|ihtiyaçlar|o|söyledi|tüm|insanlar|sahipti Meghatározta a szükségletek hierarchiáját, amellyel szerinte minden ember rendelkezik. Tüm insanların sahip olduğunu söylediği bir ihtiyaçlar hiyerarşisini tanımladı. حدد تسلسلًا هرميًا من الاحتياجات قال إن جميع البشر يمتلكونه.

After that, we need to feel accomplished, like we matter. بعد|ذلك|نحن|نحتاج|إلى|الشعور|بالإنجاز|كأن|نحن|نهم sonra|bu|biz|ihtiyaç duyarız|-mek için|hissetmek|başarılı|gibi|biz|önemli olmak Ezután úgy kell éreznünk, hogy teljesítettünk, hogy számítunk. Bundan sonra, başarılı hissetmeye, önemli olduğumuzu hissetmeye ihtiyacımız var. بعد ذلك، نحتاج إلى الشعور بالإنجاز، وكأننا نهم.

At the tippy top of the pyramid is the need to fulfill our destiny, to be our best selves. ||tippy|||||||||||||||| في|قمة|العليا|العلوية|من|الهرم||هي|الحاجة|الحاجة|إلى|تحقيق|مصيرنا|القدر|إلى|أن نكون|أفضل|أفضل|ذواتنا -in|zirvesinde|en|üst|-in|piramidin|piramit|var|ihtiyaç|ihtiyaç|-mek için|yerine getirmek|bizim|kader|-mek için|olmak|bizim|en iyi|hallerimiz At the tippy top of the pyramid is the need to fulfill our destiny, to be our best selves. A piramis csúcsán az az igény áll, hogy beteljesítsük a sorsunkat, hogy a legjobb önmagunk legyünk. Piramidin en tepe noktasında, kaderimizi gerçekleştirme, en iyi halimiz olmaya ihtiyaç var. في قمة الهرم تأتي الحاجة لتحقيق مصيرنا، لنكون أفضل نسخة من أنفسنا.

We want to be safe, so we buy alarms to keep out the bad guys. نحن|نريد|أن|نكون|آمنين|لذلك|نحن|نشتري|أجهزة إنذار|لكي|نبقي|خارج|الـ|السيئين|الرجال biz|istiyoruz|-mek|olmak|güvende|bu yüzden|biz|alıyoruz|alarmlar|-mek|tutmak|dışarıda|kötü||adamlar Biztonságban akarunk lenni, ezért riasztókat veszünk, hogy távol tartsuk a rosszfiúkat. Güvende olmak istiyoruz, bu yüzden kötü adamları dışarıda tutmak için alarmlar alıyoruz. نريد أن نكون آمنين، لذا نشتري أجهزة الإنذار لإبعاد الأشرار.

Down at the bottom of the pyramid. أسفل|عند|الـ|قاع|من|الـ|هرم aşağıda|-de|piramidin|tabanı||| A piramis alján. Piramidin en altında. في أسفل الهرم.

In this ad, it's used with the claim that this dye is the most expensive in the country. في|هذه|الإعلان|إنه|مستخدم|مع|الادعاء||أن|هذه|الصبغة|هي|الأكثر||تكلفة|في|البلاد| bu|bu|reklam|o|kullanılıyor|ile|bu|iddia|ki|bu|boya|dir|en|en|pahalı|de|bu|ülkede Ebben a reklámban azzal az állítással használják, hogy ez a festék a legdrágább az országban. Bu reklamda, bu boyanın ülkedeki en pahalı olduğu iddiasıyla kullanılıyor. في هذا الإعلان، يتم استخدامه مع الادعاء بأن هذه الصبغة هي الأغلى في البلاد.

Usually, that's not a great way to sell a lot of anything. عادةً|ذلك|ليس|وسيلة|رائعة||ل|بيع|الكثير||من|أي شيء genellikle|o|değil|bir|harika|yol|-mek|satmak|bir|çok|-den|herhangi bir şey Általában ez nem egy jó módja annak, hogy sok mindent eladjunk. Genellikle, bu çok sayıda bir şeyi satmanın iyi bir yolu değildir. عادةً، هذه ليست طريقة رائعة لبيع الكثير من أي شيء.

But the slogan “because you're worth it” presses a lot of our human need buttons. لكن|الشعار||لأن|أنت|تستحق|ذلك|يضغط|على|الكثير|من|حاجتنا|الإنسانية|الحاجة|الأزرار ama|bu|slogan|çünkü|sen|değerlisin|onu|bastırıyor|bir|çok|-den|bizim|insani|ihtiyaç|butonlar De a "mert megéri" szlogen sok emberi szükségletünkre nyomja rá a bélyeget. Ama "çünkü buna değer sin" sloganı, insan ihtiyaçlarımızın birçok düğmesine basıyor. لكن الشعار "لأنك تستحق ذلك" يضغط على الكثير من احتياجاتنا الإنسانية.

So, for other people to like us, to stick with the herd, our hair has to be a different, better color. لذلك|لكي|الآخرين|الناس|أن|يحبوا|نحن|أن|نلتصق|مع|القطيع||شعرنا||يجب|أن|يكون|لون|مختلف|أفضل|لون yani|için|diğer|insanlar|-mek|sevmek|bizi|-mek|yapışmak|ile|sürü||bizim|saç|var|-mak|olmak|bir|farklı|daha iyi|renk |||||||||||flok||||||||| Tehát ahhoz, hogy mások is kedveljenek minket, hogy a csordához tartozzunk, a hajunknak más, jobb színűnek kell lennie. Yani, diğer insanların bizi sevmesi, sürüyle birlikte kalmamız için, saçımızın farklı, daha iyi bir renkte olması gerekiyor. لذا، لكي يحبنا الآخرون، ولنبقى مع القطيع، يجب أن يكون شعرنا بلون مختلف، أفضل.

But still a pretty normal, human-y color, so we don't stick out from the herd. لكن|لا يزال|لون|جميل|عادي|||لون|لذلك|نحن|لا|نلتصق|بارزين|من|القطيع| ama|yine de|bir|oldukça|normal|||renk|böylece|biz|-mıyoruz|yapışmak|dışarı|-den|sürü| De még mindig elég normális, emberi színű, így nem lógunk ki a csordából. Ama yine de oldukça normal, insana ait bir renk olmalı ki sürüden dışarı çıkmayalım. لكن لا يزال يجب أن يكون لونًا طبيعيًا، إنسانيًا، حتى لا نبرز عن القطيع.

Not only is this ad an appeal to stick with the herd, to blend in with beauty norms, but it's also an appeal to individualism. ليس|فقط|يكون|هذا|إعلان|نداء|نداء|إلى|الالتزام|مع|القطيع|القطيع|إلى|الاندماج|في|مع|معايير الجمال|معايير|لكن|إنه|أيضًا|نداء|نداء|إلى|الفردية değil|sadece|-dir|bu|reklam|bir|çağrı|-e|yapışmak|ile|sürü|sürü|-e|karışmak|içinde|ile|güzellik|normları|ama|o|ayrıca|bir|çağrı|-e|bireysellik Ez a hirdetés nem csupán arra szólít fel, hogy tartsuk magunkat a csordához, illeszkedjünk be a szépségnormákba, hanem az individualizmusra is. Bu reklam sadece sürüyle birlikte kalma, güzellik normlarına uyma çağrısı değil, aynı zamanda bireyselliğe de bir çağrıdır. هذا الإعلان ليس فقط دعوة للالتزام بالقطيع، والاندماج مع معايير الجمال، ولكنه أيضًا دعوة للفردية.

It's genius, really. إنه|عبقري|حقًا bu|deha|gerçekten Gerçekten de bir deha. إنه عبقري، حقًا.

If you've ever screamed TREAT YOSELF while splurging on a pair of designer shoes after a long day, you've fallen into this ad trap. إذا|لقد|سبق|صرخت|عالج|نفسك|أثناء|إنفاق|على|زوج|من|من|مصمم|أحذية|بعد|يوم|طويل||لقد|وقعت|في|هذا|إعلان|فخ eğer|sen -mişsin|hiç|bağırdıysan|tedavi et|kendini|-ken|savurganlık yaparken|üzerine|bir|çift|-den|tasarımcı|ayakkabılar|sonra|bir|uzun|gün|sen -mişsin|düştün|içine|bu|reklam|tuzağı Ha valaha is üvöltöttél már, hogy TREAT YOSELF, miközben egy hosszú nap után egy pár dizájner cipőre költöttél, akkor beleestél ebbe a reklámcsapdába. Eğer uzun bir günün ardından bir çift tasarımcı ayakkabı alırken TREAT YOSELF diye bağırdıysanız, bu reklam tuzağına düşmüşsünüz demektir. إذا كنت قد صرخت يومًا "عالج نفسك" أثناء إنفاقك على زوج من الأحذية المصممة بعد يوم طويل، فقد وقعت في فخ هذا الإعلان.

Thanks for the help, Thought Bubble. شكرًا|على|المساعدة||فكرة|فقاعة teşekkürler|için|bu|yardım|düşünce|baloncuk Yardım için teşekkürler, Thought Bubble. شكرًا على المساعدة، فقاعة الأفكار.

The next is likeability: if we like them, are friends with them, or trust them, we're also likely to listen. ال|التالي|هو|القابلية للإعجاب|إذا|نحن|نحب|هم|نكون|أصدقاء|مع||أو|نثق||نحن|أيضًا|من المحتمل|أن|نستمع bu|sonraki|-dir|beğenilebilirlik|eğer|biz|beğenirsek|onları|-iz|arkadaşlar|ile||ya da|güvenirsek||-iz|ayrıca|muhtemel|-e|dinlemeye The next is likeability: if we like them, are friends with them, or trust them, we're also likely to listen. A következő a rokonszenv: ha kedveljük őket, barátságban vagyunk velük, vagy megbízunk bennük, akkor valószínűleg hallgatjuk is őket. Sonraki, beğenilebilirlik: eğer onları seviyorsak, onlarla arkadaşsak veya onlara güveniyorsak, muhtemelen dinleyeceğiz. التالي هو القابلية للإعجاب: إذا كنا نحبهم، أو أصدقاء معهم، أو نثق بهم، فمن المحتمل أيضًا أن نستمع.

If there's a consensus around something, if it's popular, we are easily swayed to think it's good, too. إذا|كان هناك|إجماع|حول|حول|شيء|إذا|كانت|شائعة|نحن|نكون|بسهولة|متأثرين|ل|نفكر|أنها|جيدة|أيضًا eğer|var|bir|fikir birliği|etrafında|bir şey|eğer|o|popüler|biz|-iz|kolayca|etkileniriz|-e|düşünmek|o|iyi|de ||||||||||||swayet||||| If there's a consensus around something, if it's popular, we are easily swayed to think it's good, too. Ha valami körül konszenzus van, ha az népszerű, akkor könnyen meggyőzhetőek vagyunk, hogy azt is jónak tartsuk. Bir şey etrafında bir fikir birliği varsa, popülerse, bunun iyi olduğunu düşünmeye kolayca ikna oluruz. إذا كان هناك توافق حول شيء ما، وإذا كان شائعًا، فإننا نتأثر بسهولة لنعتقد أنه جيد أيضًا.

And if we think it's a scarce resource and we could have a piece of it, it's even more attractive. ||||||scarce||||||||||||| و|إذا|نحن|نفكر|أنها|مورد|نادر||و|نحن|يمكننا|أن نحصل على|قطعة|منها|||أنها|حتى|أكثر|جاذبية ve|eğer|biz|düşünürsek|o|bir|kıt|kaynak|ve|biz|-ebilirdik|sahip olmak|bir|parça|-den|ona|o|daha|çok|çekici És ha azt gondoljuk, hogy ez egy szűkös erőforrás, és mi is kaphatunk belőle egy darabot, akkor még vonzóbb lesz. Ve eğer bunun kıt bir kaynak olduğunu düşünüyorsak ve ondan bir parça alabileceğimizi düşünüyorsak, bu daha da çekici hale gelir. وإذا اعتقدنا أنه مورد نادر ويمكننا الحصول على جزء منه، فإنه يصبح أكثر جاذبية.

Advertisers often use these persuasive qualities in benign ways to get us to buy one brand of chocolate over another or something. ||||persuasive|||harmless|||||||||||||| المعلنون|غالبًا|يستخدمون|هذه|مقنعة|صفات|بطرق|غير ضارة|طرق|ل|الحصول|علينا|ل|شراء|واحدة|علامة|من|شوكولاتة|على|أخرى|أو|شيء reklamcılar|sık sık|kullanır|bu|ikna edici|nitelikler|içinde|zararsız|yollar|-mek için|elde etmek|bizi|-mek için|satın almak|bir|marka|-den|çikolata|-den|diğer|veya|bir şey Advertisers often use these persuasive qualities in benign ways to get us to buy one brand of chocolate over another or something. A reklámozók gyakran használják ezeket a meggyőző tulajdonságokat jóindulatú módon, hogy rávegyenek minket, hogy egy csokoládémárkát vegyünk meg egy másik helyett, vagy valami hasonlót. Reklamcılar genellikle bu ikna edici nitelikleri, bir çikolata markasını diğerine tercih etmemiz için masum yollarla kullanır. غالبًا ما يستخدم المعلنون هذه الصفات الإقناعية بطرق غير ضارة لجعلنا نشتري علامة تجارية من الشوكولاتة بدلاً من أخرى أو شيء من هذا القبيل.

But they can also be used against us by being baked into false claims. ||||||||||baked||| لكن|هم|يمكن|أيضًا|أن تكون|مستخدمة|ضد|لنا|بواسطة|كونها|مدمجة|في|زائفة|ادعاءات ama|onlar|-abilir|ayrıca|-ebilir|kullanılmış|karşı|bize|-arak|-erek|yerleştirilmiş|içine|yanlış|iddialar But they can also be used against us by being baked into false claims. De ellenünk is felhasználhatók, ha hamis állításokba építik be őket. Ama bunlar, yanlış iddialara dahil edilerek aleyhimize de kullanılabilir. لكن يمكن أيضًا استخدامها ضدنا من خلال تضمينها في ادعاءات كاذبة.

One popular type of fallacy in advertising is an appeal to emotions. ||||fallacy||||||| واحد|شائع|نوع|من|مغالطة|في|الإعلان|هو|نوع من|استئناف|إلى|المشاعر bir|popüler|tür|-in|yanılsama|-de|reklamcılık|-dir|bir|başvuru|-e|duygular One popular type of fallacy in advertising is an appeal to emotions. A reklámokban a tévedések egyik népszerű típusa az érzelmekre való hivatkozás. Reklamcılıkta yaygın bir mantık hatası türü, duygulara hitap etmektir. أحد الأنواع الشائعة من المغالطات في الإعلانات هو الاستئناف إلى العواطف.

This is when an ad convinces you to take action by tugging at your heartstrings. هذا|هو|عندما|إعلان|إعلان|يقنع|أنت|أن|تأخذ|إجراء|عن طريق|جذب|إلى|أوتارك|أوتارك العاطفية bu|-dir|-dığında|bir|reklam|ikna eder|seni|-e|almak|eylem|-erek|çekerek|-e|senin|kalp ipleri |||||||||||trækker||| This is when an ad convinces you to take action by tugging at your heartstrings. Ez az, amikor egy reklám a szívünkre hatva győzi meg Önt arról, hogy cselekedjen. Bu, bir reklamın kalbinize dokunarak sizi harekete geçirmeye ikna etmesidir. هذا عندما يقنعك إعلان ما باتخاذ إجراء من خلال جذب مشاعرك.

(I mean, please still save the sick dogs, this is just an example folks.) أنا|أعني|من فضلك|لا تزال|أنقذ|الكلاب|المريضة||هذا|هو|مجرد|مثال|مثال|أيها الناس ben|demek istiyorum|lütfen|hala|kurtar|hasta|hasta|köpekler|bu|-dir|sadece|bir|örnek|arkadaşlar (Yani, lütfen hala hasta köpekleri kurtarın, bu sadece bir örnek arkadaşlar.) (أعني، من فضلك لا تزال أنقذ الكلاب المريضة، هذا مجرد مثال يا أصدقاء.)

Another popular one is the red herring, the presentation of something totally irrelevant to distract you from the issue at hand. واحدة أخرى|شائعة|واحدة|هي|ال|الأحمر|سمكة|ال|تقديم|ل|شيء|تمامًا|غير ذي صلة|ل|تشتيت|أنت|عن|القضية|القضية|في|يد başka|popüler|bir|dır|bu|kırmızı|herring|bu|sunum|-in|bir şey|tamamen|alakasız|-den|dikkatini dağıtmak|seni|-den|bu|konu|-de|el Another popular one is the red herring, the presentation of something totally irrelevant to distract you from the issue at hand. Egy másik népszerű módszer a vörös hering, amikor valami teljesen lényegtelen dolgot mutatnak be, hogy eltereljék a figyelmet az adott témáról. Bir diğer popüler olanı ise, sizi mevcut konudan uzaklaştırmak için tamamen alakasız bir şeyi sunan kırmızı herring. واحدة أخرى شائعة هي السمكة الحمراء، تقديم شيء غير ذي صلة تمامًا لإبعادك عن القضية المطروحة.

Ever seen a TV campaign ad during a local election that shouted something totally unrelated at you? هل سبق لك|رأيت|إعلان|تلفزيوني|حملة|إعلان|خلال|انتخابات|محلية||الذي|صرخ|شيء|تمامًا|غير ذي صلة|في|وجهك hiç|gördün mü|bir|TV|kampanya|reklam|sırasında|bir|yerel|seçim|ki|bağıran|bir şey|tamamen|alakasız|-e|sana Láttál már olyan tévés kampányreklámot a helyi választásokon, amely valami teljesen mellékes dolgot kiabált neked? Yerel bir seçim sırasında size tamamen alakasız bir şey bağıran bir TV kampanya reklamı gördünüz mü? هل رأيت إعلان حملة تلفزيونية خلال انتخابات محلية يصرخ بشيء غير ذي صلة تمامًا؟

And suddenly you're wondering what's wrong with cereal until you forget that cereal has nothing to do with politics. وفقط|فجأة|أنت|تتساءل|ما هو|خطأ|مع|حبوب الإفطار|حتى|أنت|تنسى|أن|حبوب الإفطار|لها|لا شيء|إلى|علاقة|مع|السياسة ve|aniden|sen|merak ediyorsun|neyin|yanlış|ile|müslü|-ene kadar|sen|unutursun|ki|müslü|var|hiçbir şey|-e|ilgisi|ile|siyaset Ve aniden, tahılın ne kadar yanlış olduğunu merak ediyorsun, ta ki tahılın siyasette hiçbir ilgisi olmadığını unutana kadar. وفجأة تتساءل ما الخطأ في الحبوب حتى تنسى أن الحبوب لا علاقة لها بالسياسة.

But your old man used a record player because there wasn't any other option, not because he wanted to lug around a crate full of vinyl to every single party. |||||||||||||||||||lug|||||||||| لكن|والدك|والدك|والدك|كان يستخدم|مشغل|أسطوانات|مشغل|لأن|لم يكن|لم يكن|أي|خيار|خيار|ليس|لأن|هو|أراد|إلى|يحمل|حول|صندوق|صندوق|مليء|بـ|أسطوانات|إلى|كل|حفلة|حفلة ama|senin|yaşlı|adam|kullanıyordu|bir|plak|çalar|çünkü|orada|yoktu|hiçbir|başka|seçenek|değil|çünkü|o|istemiyordu|-e|taşımak|etrafta|bir|kasa|dolu|ile|plak|-e|her|tek|parti But your old man used a record player because there wasn't any other option, not because he wanted to lug around a crate full of vinyl to every single party. De az öreged azért használt lemezjátszót, mert nem volt más lehetőség, nem pedig azért, mert minden egyes buliba egy láda bakelitlemezt akart cipelni. Ama baban bir plak çalar kullanıyordu çünkü başka bir seçenek yoktu, her partiye bir kutu dolusu vinil taşımak istediği için değil. لكن والدك كان يستخدم مشغل الأسطوانات لأنه لم يكن هناك خيار آخر، وليس لأنه أراد أن يحمل صندوقًا مليئًا بالفينيل إلى كل حفلة.

But on the other hand, cosmetics ads can harm teens' body images, causing eating disorders and depression. لكن|على|الجانب|الآخر||مستحضرات التجميل|الإعلانات|يمكن|أن تضر|المراهقين|صورة|الأجسام|مما يسبب|اضطرابات|الأكل|و|الاكتئاب ama|-in|diğer|diğer|taraftan|kozmetik|reklamlar|-abilir|zarar vermek|ergenlerin|beden|imajlar|neden olmak|yeme|bozukluklar|ve|depresyon Másrészt azonban a kozmetikai reklámok károsíthatják a tizenévesek testképét, étkezési zavarokat és depressziót okozva. Ama diğer yandan, kozmetik reklamları gençlerin beden imajlarına zarar verebilir, yeme bozukluklarına ve depresyona yol açabilir. لكن من ناحية أخرى، يمكن أن تضر إعلانات مستحضرات التجميل بصورة الجسم لدى المراهقين، مما يسبب اضطرابات الأكل والاكتئاب.

The better psychologists and sociologists get at persuading the human brain – كل|أفضل|علماء النفس|و|علماء الاجتماع|يصبحون|في|إقناع|الدماغ|البشري| en|iyi|psikologlar|ve|sosyologlar|elde etmek|-de|ikna etmede|insan||beyin A pszichológusok és szociológusok minél jobban meg tudják győzni az emberi agyat - Psikologlar ve sosyologlar insan beynini ikna etme konusunda ne kadar iyi olursa - كلما أصبح علماء النفس وعلماء الاجتماع أفضل في إقناع الدماغ البشري -

All the more reason to stretch your media literacy muscles. كل|الـ|أكثر|سبب|لـ|تمديد|عضلاتك|الإعلام|الثقافة|العضلات Tüm|daha|fazla|sebep|için|germek|medya||okuryazarlık|kaslar Még egy okkal több, hogy megmozgassa a médiaműveltséget. Medya okuryazarlığı kaslarınızı geliştirmek için daha fazla neden. كلما كان ذلك أكثر سببًا لتقوية مهاراتك في محو الأمية الإعلامية.

We're going to talk all about those creepy targeted ads that follow you around the internet and much, much more. نحن|ذاهبون|إلى|نتحدث|كل|عن|تلك|المخيفة|المستهدفة|الإعلانات|التي|تتبع|أنت|في كل مكان|على|الإنترنت|و|كثير||أكثر biz|gidiyoruz|-e|konuşmak|hepsini|hakkında|o|korkutucu|hedeflenmiş|reklamlar|ki|takip ediyor|seni|etrafta|bu|internet|ve|çok||daha fazlası We're going to talk all about those creepy targeted ads that follow you around the internet and much, much more. İnternette peşinizi bırakmayan o korkutucu hedefli reklamlardan ve çok daha fazlasından bahsedeceğiz. سنتحدث عن تلك الإعلانات المستهدفة المخيفة التي تلاحقك في جميع أنحاء الإنترنت وأكثر من ذلك بكثير.

See you next time. Until then, I'm Jay Smooth. أراك|أنت|القادمة|مرة|حتى|ذلك الحين|أنا|جاي|سموذ görüşürüz|seni|bir sonraki|sefer|-e kadar|o zamana kadar|ben|Jay|Smooth Gelecek sefer görüşmek üzere. O zamana kadar, ben Jay Smooth. أراكم في المرة القادمة. حتى ذلك الحين، أنا جاي سموذ.

If you want to imagining the world complexly with us, check out some of our other channels like Eons, Animal Wonders, and SciShow Psych. إذا|كنت|تريد|أن|تتخيل|العالم||بشكل معقد|مع|نحن|تحقق|من|بعض|من|قنواتنا|الأخرى||مثل|إيونز|حيوانات|عجائب|و|سايشو|علم النفس eğer|sen|istiyorsan|-mek|hayal etmek|dünyayı|dünya|karmaşık bir şekilde|ile|bizimle|kontrol et|dışarı|bazı|-in|bizim|diğer|kanallar|gibi|Eons|Hayvan|Harikalar|ve|SciShow|Psych Eğer bizimle birlikte dünyayı karmaşık bir şekilde hayal etmek istiyorsanız, Eons, Animal Wonders ve SciShow Psych gibi diğer kanallarımızı kontrol edin. إذا كنت ترغب في تخيل العالم بشكل معقد معنا، تحقق من بعض قنواتنا الأخرى مثل إيؤنس، وعجائب الحيوانات، وسايسشو سايك.

If you'd like to keep Crash Course free for everyone, forever, you can support the series at Patreon, a crowdfunding platform that allows you to support the content you love. إذا|كنت ست|ترغب|في|إبقاء|تحطم|دورة|مجانية|ل|الجميع|إلى الأبد|يمكنك||دعم|السلسلة||على|باتريون|منصة|تمويل جماعي||التي|تسمح|لك|أن|دعم|المحتوى||الذي|تحب eğer|sen -dın|istersen|-mek|tutmak|Crash|Kurs|ücretsiz|için|herkes|sonsuza dek|sen|-abilirsin|desteklemek|diziyi|dizi|-de|Patreon|bir|kitle fonlaması|platform|ki|izin verir|sana|-mek|desteklemek|içeriği|içerik|sen|sevdiğin Eğer Crash Course'u herkes için, sonsuza dek ücretsiz tutmak istiyorsanız, sevdiğiniz içeriği desteklemenizi sağlayan bir kitle fonlama platformu olan Patreon'da seriyi destekleyebilirsiniz. إذا كنت ترغب في الحفاظ على كراش كورس مجانيًا للجميع، إلى الأبد، يمكنك دعم السلسلة على باتريون، وهي منصة تمويل جماعي تتيح لك دعم المحتوى الذي تحبه.

ai_request(all=66 err=0.00%) translation(all=132 err=0.00%) cwt(all=1939 err=2.63%) tr:B7ebVoGS ar:B7ebVoGS openai.2025-02-07 PAR_TRANS:gpt-4o-mini=5.33 PAR_CWT:B7ebVoGS=8.02 PAR_TRANS:gpt-4o-mini=7.26 PAR_CWT:B7ebVoGS=10.87