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ART OF SALES 2, 1.05 (R) FAQ

1. What are the Final Project Prep and Capstone Prep Assignments? Why are they in the course as readings? If you choose to take the entire specialization, your work every week will prepare you for the final project. These are listed in each week as readings because of system limitations. It is important to practice these skills as soon as you learn them and to not leave all the work for the peer review project at the end of the course. Experiential learning is a large part of this specialization and how you will gain the important skills and disciplines offered. Further, this is how the MBAs at Kellogg School of Management learn and succeed.

2. Are all of the external readings for each week required? No, but we highly recommend that you read them. They will help you expand your skills and add more examples to what you have already learned in the videos. Refer to the syllabus to see which courses are required and which are optional.

3. I'm not in sales or looking for a job. What should I do for my assignments? Selling is a life skill. You will find yourself in selling situations regularly, even if you don't work directly in sales. Whether it's standing out in a crowd, selling yourself to a new employer, or trying to convince someone to adopt one of your ideas; you can apply these lessons to your particular situation.

4. Is the barter assignment really 8 weeks and span 4 courses? Yes! There is tremendous value to be gained by completing this exercise for 8 weeks. The beauty in this exercise is stretching yourself and expanding your skill and discipline each and every course as you become more comfortable telling stories, handling objections, qualifying and demonstrating value. Experiential learning is how you gain these important skills and this is how the MBAs at Kellogg School of Management learn and succeed. This exercise may be uncomfortable at first, but this is how you grow!

5. Why is there so much weight on the final project peer review in each course? This specialization was designed so that learners can walk away with a Sales Toolkit. Every week you are building new tools that will eventually make up your final project or “Sales Toolkit”, which is why there is so much weight on the final project peer review.



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1. What are the Final Project Prep and Capstone Prep Assignments? Why are they in the course as readings? If you choose to take the entire specialization, your work every week will prepare you for the final project. These are listed in each week as readings because of system limitations. It is important to practice these skills as soon as you learn them and to not leave all the work for the peer review project at the end of the course. Experiential learning is a large part of this specialization and how you will gain the important skills and disciplines offered. Further, this is how the MBAs at Kellogg School of Management learn and succeed.

2. Are all of the external readings for each week required? No, but we highly recommend that you read them. They will help you expand your skills and add more examples to what you have already learned in the videos. Refer to the syllabus to see which courses are required and which are optional.

3. I'm not in sales or looking for a job. What should I do for my assignments? Selling is a life skill. You will find yourself in selling situations regularly, even if you don't work directly in sales. Whether it's standing out in a crowd, selling yourself to a new employer, or trying to convince someone to adopt one of your ideas; you can apply these lessons to your particular situation.

4. Is the barter assignment really 8 weeks and span 4 courses? Yes! There is tremendous value to be gained by completing this exercise for 8 weeks. The beauty in this exercise is stretching yourself and expanding your skill and discipline each and every course as you become more comfortable telling stories, handling objections, qualifying and demonstrating value. Experiential learning is how you gain these important skills and this is how the MBAs at Kellogg School of Management learn and succeed. This exercise may be uncomfortable at first, but this is how you grow!

5. Why is there so much weight on the final project peer review in each course? This specialization was designed so that learners can walk away with a Sales Toolkit. Every week you are building new tools that will eventually make up your final project or “Sales Toolkit”, which is why there is so much weight on the final project peer review.


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